According to GSM Arena, vivo has officially announced that its X300 and X300 Pro smartphones will launch in India on December 2 at exactly 12 PM IST. The company confirmed the Pro model will be available in at least brown and black colors, while the standard X300 is confirmed in red, though more colors are expected based on historical patterns. vivo also revealed it will launch a separate Photographer Kit in India that includes a 2.35x Telephoto Extender, which only works with these two phones. Pricing and availability details haven’t been shared yet, but we know the camera accessory will be sold separately rather than bundled with the phones.
India’s premium phone battle heats up
This is actually pretty interesting timing. vivo’s pushing into the premium segment right when the Indian smartphone market is getting seriously competitive at the higher end. And honestly, the separate Photographer Kit is a smart move. It keeps the base phone price lower while giving photography enthusiasts exactly what they want. But here’s the thing – selling accessories separately only works if the core phone experience is solid enough to justify the extra investment.
That camera kit strategy
The 2.35x Telephoto Extender is basically vivo’s answer to the “pro” camera experience without making the phones themselves ridiculously thick. Think about it – most people don’t need professional-grade telephoto capabilities every single day. So why bake the cost and bulk into every device? This modular approach lets serious photographers get their fix while keeping the main devices more accessible. The challenge, of course, is making sure the attachment system is rock-solid and doesn’t feel like an afterthought.
Why color options actually matter
Look, we all know brown and black aren’t exactly groundbreaking color choices. But in the premium segment, subtle, sophisticated colors often perform better than flashy ones. The red X300 is more interesting – it suggests vivo might be targeting a slightly different audience with the standard model. Maybe younger users, maybe people who want their phone to stand out more. It’s a small detail, but in a crowded market, these design choices can make or break a product.
What to watch for on launch day
The real question everyone’s asking: how much will these cost? vivo’s walking a tightrope here. Price them too high and they’ll struggle against established players. Price them too low and they risk undermining the premium positioning. And that Photographer Kit – if it’s priced reasonably, it could be a genuine differentiator. But if it costs as much as some budget phones, well, let’s just say the value proposition gets pretty questionable. December 2 should give us all the answers.
