TITLE: AI Now Writes One in Four Corporate Press Releases
AI Finds Its Corporate Calling in Press Release Writing
Artificial intelligence has discovered a significant professional foothold in corporate communications departments, with new research revealing that approximately one in four corporate press releases are now AI-generated. This finding comes from a comprehensive study published in the journal Patterns that analyzed writing produced in the post-ChatGPT era.
Widespread AI Adoption Across Business and Government
The research team examined thousands of text samples from major corporate news distribution platforms including Newswire, PRWeb, and PRNewswire. Their analysis shows that since ChatGPT became publicly available in November 2022, corporate and governmental entities have increasingly turned to AI tools for drafting various communications materials.
The data reveals particularly high usage in specific sectors:
- Science and technology press releases show even higher AI generation rates than the overall average
- Job listings contain AI-assisted language in 6-10% of cases sampled from LinkedIn
- Smaller companies lead AI adoption, with up to 15% of their job listings featuring AI-crafted text
International Organizations Embrace AI Writing
The trend extends beyond corporate America. Analysis of United Nations English-language press releases shows the international organization has steadily increased its use of AI drafting tools. The percentage of likely AI-generated text in UN communications climbed from 3.1% in early 2023 to 10.1% by the third quarter of 2023, reaching approximately 13.7% by mid-2024.
AI Usage May Be Stabilizing
Interestingly, researchers observed that AI adoption rates appear to be plateauing rather than continuing their rapid ascent. For corporate press releases, the likely AI-generated percentage peaked at 24.3% in December 2023 and has since stabilized slightly below that level. Job listings have similarly shown signs of decline after reaching their maximum AI usage rates.
Consumer Adoption Patterns Defy Expectations
The study also examined how everyday consumers use AI writing tools by analyzing over 687,000 complaints filed with the Consumer Financial Protection Bureau between 2022 and 2024. Approximately 18% showed signs of AI assistance, but with an unexpected demographic pattern: people in areas with lower educational attainment were slightly more likely to use AI writing tools.
This finding contradicts typical technology adoption patterns, where early adopters tend to be younger and more educated. Researchers suggest that freely available AI writing tools may be following a different adoption trajectory, potentially democratizing access to sophisticated writing assistance.
The complete study, which provides additional context about AI’s expanding role in professional and personal communication, offers detailed insights into how large language models are transforming written communication across multiple sectors.
